Stern & Company have today launched a new initiative to help business start ups in London and surrounding areas both survive and thrive. And to celebrate the launch they are also offering all local businesses free copies of their insider reports “Accounts made easy” and “How to get your bank to say yes”. Explaining the thinking behind the initiative, partner George Stern said: “Research shows that 4 out of 5 businesses fail within their first 5 years. And, of course, the pain caused by those failures has a hugely damaging effect on the prosperity and employment prospects of the South East as a whole. So we’ve decided to do two things about it. Firstly, we are offering all local businesses free copies of our report “How to get their banks to say yes”, since getting the best from your bank is a vital ingredient in small business success. And we’re also offering them free copies of our report “Accounts made easy”, so that by having accounts that give them the information they need, local entrepreneurs can keep their businesses on the road to success.” “Secondly, as founder members of the Added Value Network, we have worked with over 150 other firms of accountants across the UK to develop a brand new small business support programme – called ‘SureStart’ - that, for a modest fixed fee, gives start-up businesses everything they need to become successful. As well as the obvious areas of business planning, tax, accounts and finance, its also includes a comprehensive business growth programme that we have developed in conjunction with internationally published business author Steve Pipe. It is called ‘Business Builder’, and we can now use it to help local businesses to find breakthrough strategies that will guarantee their success.” Readers who want to claim a free copy of Stern & Company’s reports “How to get your bank to say yes” and “Accounts made easy” can do so by calling George Stern on 020 8354 9000 or email gstern@stern.co.uk
Date:18 November 2002
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